Nike Advert analysis

This advert uses the same hand held camera shot throughout the advert.This gives the audience a feel like you are that football player in the advert. I think this will appeal to the male audience.
The advert only uses one camera shot, but in that camera shot object, different football players and the Nike brand come into the shot. For example, when the player in the advert picks up the ball, it is a Nike football. This relates to the brand of the advert.
This advert was edited so its in chronological order.
The advert uses a lot of jump cuts to switch mainly from game to game, or the bits in between e.g. dressing room. This makes the editing a bit more unique. The editing is also very fast paced, this refers to the pace of the football match.
At the end of the advert, it is almost identical as the beginning. This connotes that with Nike's help and their equipment and their products, like in the advert you can become a premiership player from being a lower league.